Mad Kiwi

Privacy Policy

Effective date: September 18, 2026

This Privacy Policy explains how Mad Kiwi ("Mad Kiwi", "we", "us", "our") collects, uses, discloses, and protects information when you play our mobile games, use related services, or visit madkiwi.app (together, the "Services"). By using our Services, you agree to this Policy. If you do not agree, please do not use our Services.

On this page

  1. Information We Collect
  2. Third-Party Services & SDKs
  3. How We Use Information
  4. Advertising & Your Choices
  5. Data Retention
  6. Children's Privacy
  7. Your Privacy Rights
  8. International Data Transfers
  9. Security
  10. Changes to This Policy
  11. Contact Us

1. Information We Collect

Automatically collected

Provided by you

We do not require account registration to play our games, and we do not knowingly collect your name, physical address, or payment card details — purchases are handled entirely by Apple or Google (see Section 4 of our Terms of Service).

2. Third-Party Services & SDKs

We integrate the following third-party SDKs into our games. Each operates under its own privacy policy and may independently collect the data noted below:

ServicePurposeData collected
GameAnalyticsGameplay analytics, error reporting, remote game configuration, A/B testingDevice identifiers, app usage events, error logs, approximate location
Google AdMobAd delivery and measurementAdvertising ID, device identifiers, ad interaction data
Google User Messaging Platform (UMP)Consent management for users in the EEA, the UK and SwitzerlandYour consent choices, device identifiers
AppLovin MAXAd mediation and deliveryAdvertising ID, device identifiers, ad interaction data
Meta Audience NetworkAd delivery through mediationAdvertising ID, device identifiers, ad interaction data
MintegralAd delivery through mediationAdvertising ID, device identifiers, ad interaction data
Unity AdsAd delivery through mediationAdvertising ID, device identifiers, ad interaction data
TenjinInstall attribution (which channel led to the install)Advertising ID, device identifiers, install/campaign metadata

Privacy policies: GameAnalytics · Google (AdMob, UMP) · AppLovin · Meta · Mintegral · Unity · Tenjin

Not every service listed above is present in every game or every version — the table covers the services used across our games. As we add or remove partners, we will update this table. We do not sell your personal information for money.

Services in each game

GameThird-party servicesPersonal data
Snail Rush (version 1.0)None. This version contains no advertising, analytics or attribution SDKs and no in-app purchases.Not collected or shared. Your game progress is saved only on your device.

Before we release a version of a game that adds any service from the table above, we will update this section.

3. How We Use Information

4. Advertising & Your Choices

Our games are free to play and supported by in-game advertising. Some ads are personalized based on advertising identifiers collected by our ad partners.

Opting out of tracking does not stop ads from showing, but it limits how they are personalized.

5. Data Retention

We retain the data described above only for as long as necessary to fulfill the purposes in this Policy, comply with legal obligations, or resolve disputes — after which it is deleted or anonymized. Support correspondence is retained for a reasonable period to handle follow-up questions.

6. Children's Privacy

Our Services are intended for a general audience aged 13 and older and are not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, contact us at privacy@madkiwi.app and we will delete it.

7. Your Privacy Rights

Depending on where you live (including under the GDPR in the EEA/UK, and similar laws elsewhere), you may have the right to:

To exercise any of these rights, email privacy@madkiwi.app. We aim to respond within 30 days.

8. International Data Transfers

Our third-party service providers (Section 2) may process data outside your country of residence, including in the United States. Where required, these providers rely on appropriate safeguards such as Standard Contractual Clauses.

9. Security

We rely on reputable third-party infrastructure that applies industry-standard security measures, including encryption in transit. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by updating the "Effective date" above. Continued use of our Services after changes take effect constitutes acceptance of the revised Policy.

11. Contact Us

Questions or requests regarding this Privacy Policy can be sent to privacy@madkiwi.app.

Mad Kiwi Yazılım Ticaret Anonim Şirketi
Ankara, Türkiye · Tax ID (VKN): 6101694013
support@madkiwi.app